While the actual extent of retail theft is unknown due to underreporting, the Australian Retailers Institute estimates that the cost of preventable theft for the retail industry is in the billions, according to the Australian Institute of Criminology (AIC). Indeed, retail theft has been steadily rising since the 1990s, with the majority of thieves and stolen goods are never caught and returned.
Preventing criminal activity in your retail store requires a strong security presence. However, this can be at the expense of good customer services, with security guards untrained in customer service a potentially intimidating deterrent to shoppers. Prosek Security has the perfect solution that blends impeccable customer service skills with a security presence tailored to your specifications for peace of mind.
The Australian Retailers Institute estimates that the cost of preventable theft for the retail industry is in the billions.
At our core, Prosek is committed to providing our clients with the best security possible. Our security officers are highly trained in crime prevention and analysing potential criminal behaviour, ensuring your store stays secure. Our officers can be uniformed or covert, depending on your specifications, and we can provide officers for any size space or operation, even at short notice.
Our officers are also trained in utilising CCTV technology, meaning your eye in the sky will know what to look out for. Combining onsite security personnel with a watchful presence of your entire floor plan should deter criminal behaviour and keep an effective record of any theft that does occur.
Providing customer services
Where Prosek aims to differentiate from a normal security company is in our focus on training security officers to be experts in customer service. We understand that your retail business relies on a friendly face and helping hand for customers trying to decide what to buy. In response, we have armed our officers with excellent communication and mediation skills to ensure your brand image is well represented.
Additionally, we understand the presence of uniformed security can be off-putting for shoppers – our security officers can work covertly and are flexible to follow a range of requirements on the job, meaning preventing theft and providing good service doesn't need to be exclusive.
Prosek's security officers are trained professionals in providing a strong security presence and watching out for criminal activity, while also representing your business' brand image with pride and ensuring your customers receive excellent service. One of the primary causes for retail theft is criminal identification of an opportunity in a store with no security guards, according to the AIC. Don't let your business become a crime statistic – contact our team today for more information on how security officers can help.